February 22, 2014
Each year in the fall I find myself in search of an amazing artist/ illustrator whose work I really admire, and ask them to create a piece about love. It can be completely open ended, not at all literal & would preferably include some element of the animal kingdom. In the previous years it was dancing dog & rabbit, love birds, a rearing horse, some other horses...
My friends always ask: why not use a photograph for the card? Photograph is kind of too expected if you ask me! I really enjoy illustration, whether digital or traditional and find it fun to research and hire a fine artist.
One of my top fave artists is Vania Zouravljov (his work here), and in the past I commissioned other favorite artists, Jeremy Bastian, Mark Smylie & Zelda Devon- amongst others.
This year was a bit late for me, as few really remarkable people I have approached were too busy to take on another project. The final piece I printed into a card was by a German based artist Catrin Welz -Stein (her blog here)- I found that image on pinterest & loved it so much , that I asked Catrin to let me license it for this one time use. Many of the recipients of my annual Valentine's Day mailing commented on the card- how exquisite, poignant & simply beautiful it was. 2014 V-day card WAS a success!